Embrace
Industry: Wellness, Yoga Studio
Discipline: Brand Identity, Campaign, Web/Digital Design
After more than eight years as a local transformation hub in the DC community, it was time for Embrace Yoga Studio’s brand identity to match its growth and expanded offerings. We took inspiration from the Sanscrit writing and sound of OM/AUM to create a streamlined, approachable look for the symbol and wordmark. Today, Embrace Yoga has a unique visual message that speaks to the energizing and communal experience that so many of its members have come to know and cherish.
